Overview
Vibe Scan is a sentiment analysis tool designed to help businesses track and understand their brand sentiment online. It uses ChatGPT to interpret online conversations about a brand, allowing companies to see how they’re perceived by potential customers. By analyzing discussions on social platforms like Reddit and X (Twitter), Vibe Scan provides insights into customer sentiment, enabling brands to make informed decisions to improve their online reputation.
Features & Benefits
- Searchable Sentiment Analysis: Simulates how customers research brands and presents sentiment breakdowns, giving a clear view of public perception.
- Weekly Sentiment Tracking: Offers a brand sentiment analysis report each week from Reddit or X (Twitter), showing trends and shifts in customer discussions that may impact brand image.
- Sentiment Score Calculation: Provides a sentiment score indicating the likely impression potential customers will form about the brand.
- Comprehensive Discussion Dashboard: Compiles and categorizes online discussions into a searchable format, allowing brands to focus on the most relevant or impactful conversations.
- AI-Driven Insights: The personal AI assistant offers insights and recommendations based on the data gathered by this sentiment analysis tool.
- Recent and Searchable-Views: Locate important conversations easily with options to view recent discussions or top results, making sentiment analysis fast and accessible.
- Competitor Sentiment Tracking: Compares brand sentiment with competitors, helping businesses see where they stand in their industry.
- All-in-One Dashboard: Aggregates online discussions about the brand into one place, offering a complete brand sentiment analysis for easy monitoring.
- Impact Tracking for Experiments: Measures how strategic changes impact brand sentiment, giving brands feedback on what resonates with customers.
- Weekly Scan Notifications: Notifies users after each scan, ensuring they stay updated with the latest insights.
Vibe Scan Platforms
Web app
Vibe Scan Tasks
- Conduct sentiment analysis on Reddit discussions
- Conduct sentiment analysis on X (Twitter) discussions
- Aggregate and display discussion data in a searchable dashboard
- Calculate and track sentiment scores
- Provide insights via an AI assistant
- Compare competitor sentiment scores
- Send weekly notifications with updated results
Vibe Scan Integrations
- X (Twitter)
Real-World Applications
For small businesses, Vibe Scan offers an affordable way to track customer perceptions online. By monitoring how customers feel, businesses can adjust services or marketing strategies to align better with customer expectations. A positive change might lead to an increase in positive sentiment and ultimately improve brand loyalty.
Large brands can use Vibe Scan for regular brand sentiment analysis across multiple campaigns. If a new product launch sparks discussion, the sentiment analysis tool can show how customers are responding, helping marketing teams to tweak messages or address any negative feedback promptly.
Marketing agencies benefit from Vibe Scan by monitoring sentiment for multiple clients and comparing competitor brands. Using this sentiment analysis tool, agencies can deliver detailed reports on brand sentiment trends, equipping clients with data-driven strategies for managing public perception.
Content creators with significant followings can leverage brand sentiment analysis to track feedback and fine-tune their content. This tool allows them to quickly spot and address criticism, fostering stronger audience relationships.
Even a local coffee shop could use Vibe Scan’s sentiment analysis tool to track customer reactions to new menu items. The brand sentiment analysis could reveal if customers love or dislike the new options, helping the shop improve its offerings.
Who is Vibe Scan For
- Business owners
- Brand managers
- Marketers
- Customer experience teams
- Marketing agencies
- Social media managers
Pricing & Discount
| Plan | Monthly Price | Brands Tracked | Discussions Analyzed Per Scan | Weekly Scans |
|---|---|---|---|---|
| Basic | $27 | 1 | Up to 200 | 1 |
| Pro | $67 | 5 | Up to 1000 | 5 |
Vibe Scan Free Version
Not available ❌
Limitations
- Platform Limitations: This sentiment analysis tool currently only integrates with Reddit and X, which may not capture all relevant platforms for a brand’s audience.
- Scan Frequency: Weekly scans may not be frequent enough for brands with highly active online communities or those facing a PR crisis.
- Brand Tracking Limits: The Basic plan only allows one brand, which may not be sufficient for agencies or businesses with multiple products or services.
Concerns
- Privacy: Data privacy is essential with any sentiment analysis tool, and brands should consider what types of conversations and data are being tracked and shared.
- Cost for Small Brands: For smaller businesses or freelancers, the monthly cost might be high compared to the analysis frequency or depth required.
- Learning Curve: Although Vibe Scan includes an AI assistant, interpreting brand sentiment analysis data and incorporating it into business strategy may require initial adjustments.
Potential Future Developments
Expanding integrations to include additional platforms like Instagram, Facebook, and review sites would make this sentiment analysis tool even more comprehensive. Real-time analysis would be especially useful for brands that need immediate sentiment analysis, particularly during product launches or crisis events. Incorporating automated trend analysis and report summaries could also help users quickly identify key insights.
Take control of your brand’s online reputation with Vibe Scan. Monitor, compare, and improve your online presence with real-time data insights.
