What is Exolyt?
Exolyt is a TikTok analytics platform that helps businesses, marketers, and influencers track and analyze TikTok content. It provides insights on account performance, video trends, influencer campaigns, hashtags, and audience sentiment. Users can monitor competitors, track brand reputation, and generate content ideas based on AI-powered data analysis.
Features & Benefits
- 360 Account Overview – Analyze any TikTok account’s overall performance.
- Hashtag Analysis – Evaluate the impact of hashtags and their associated trends.
- Social Listening – Identify audience sentiment and trends beyond basic metrics.
- Sentiment Analysis – Understand audience reactions and emotions.
- Influencer Campaign Tracking – Monitor influencer collaborations and measure campaign success.
- Video Performance Monitoring – Track engagement and performance of specific videos.
- Brand Comparison – Compare social reach and visibility against competitors.
- Industry Insights – Analyze TikTok trends within specific industries.
- Share of Voice Analysis – Measure brand mentions and visibility.
- Content Ideation – Use AI-generated insights to develop relevant content ideas.
- Competitor Analysis – Benchmark industry standards and spy on competitors’ strategies.
Exolyt Platforms
Web app
Exolyt Tasks
- Analyze TikTok account performance
- Track TikTok hashtags
- Monitor brand mentions and competitor performance
- Conduct influencer campaign analysis
- Perform social listening for audience insights
- Generate AI-powered content ideas
- Track sentiment and engagement on TikTok videos
Exolyt Integrations
n/a
Real-World Applications
Exolyt helps brands and marketers understand their TikTok presence. Businesses can track how their content performs, identify trending hashtags, and compare engagement with competitors. This data is useful for shaping content strategies, adjusting marketing campaigns, and improving audience engagement.
Influencer marketing teams can use Exolyt to find TikTok influencers that align with their brand. They can evaluate potential partners before collaborations and track the performance of influencer campaigns in real time. This helps businesses invest in the right partnerships.
For content creators, Exolyt provides AI-powered content suggestions. Creators can discover trending topics and tailor their videos to current audience interests. This can help them gain more visibility and engagement.
Researchers and analysts can use Exolyt’s social listening tools to gather audience sentiment. They can track brand reputation, measure consumer opinions, and compare different brands’ share of voice.
Imagine a TikTok detective agency using Exolyt to track viral trends and uncover secret formulae behind overnight TikTok success stories.
Who is Exolyt for?
- Marketers
- Social media managers
- Influencer marketing teams
- Content creators
- Market researchers
- Competitive analysts
Pricing & Discount
| Plan | Price per Month | Features |
|---|---|---|
| Basic | $0 | 1 TikTok account, 1 hashtag, 1 influencer campaign, hashtag analytics, sound analytics |
| Essentials | $400 | 50 TikTok accounts, 50 hashtags, 10 influencer campaigns, 3 social listening projects, country analytics, industry insights, video comments analysis |
| Advanced | $950 | 300 TikTok accounts, 300 hashtags, 100 influencer campaigns, 15 social listening projects, age & gender analytics, influencer database, sentiment analysis, video transcriptions |
Exolyt Free Version
Available ✅ (Basic plan)
Limitations
- No integrations with other platforms.
- No direct TikTok automation or post-scheduling.
- Free version has very limited analytics.
- Sentiment analysis only available in Advanced plan.
Concerns
- High pricing for small businesses and solo creators.
- Limited features in the free version.
- No direct posting or scheduling functionalities.
- AI-powered insights may not always align with real human interpretation.
Potential Future Developments
Exolyt could expand its platform by integrating with TikTok’s API for direct post scheduling. It may also introduce automated competitor alerts, allowing users to receive notifications when a competitor’s content goes viral. A deeper analysis of video engagement patterns, such as scroll-through rates or watch completion percentages, could also improve content strategies.
